Accenture is a global management consulting, technology services and outsourcing company, with approximately 358,000 people serving clients in more than 120 countries. Combining unparalleled experience, comprehensive capabilities across all industries and business functions, and extensive research on the world’s most successful companies, Accenture collaborates with clients to help them become high-performance businesses and governments. The company generated net revenues of US$31 billion for the fiscal year ended Aug. 31, 2015. Its home page is http://www.accenture.com/home.asp.
SEM Specialist with English
Key responsibilities
• Perform Search Engine Ranking Reports
• Work with Market Representatives to provide recommendations for keyword optimization in local languages
• Take ownership of existing paid search programs and expand keyword coverage, develop compelling ad copy, and optimize Google AdWords and Bing Ads campaigns
• Perform Keyword audit and recommendations with accordance to market requirement
• Recommend optimization of PPC campaigns based on keyword performance
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results
• Work closely with the other team members, and with media agencies to meet client goals
• Proactively identify fact-based trends and opportunities within the marketing campaigns
• Keep up with the latest industry trends and campaign features
• Answer ad hoc SEM questions and preparing ad hoc analysis of SEM campaigns
Qualifications
• BA/BS or Master degree (ideally Marketing, Digital / Computer Science, or Business related)
• Excellent spoken and written communication skills in English, other languages would be an asset
• Minimum 3-year experience working as a SEM specialist for an agency or business
• Proficient knowledge of SEM tactics, keyword research and analytics with focus on lead generation and conversion to sales
• Good knowledge of digital marketing tools: Google AdWords, Bing/Yahoo Ads, Google Analytics (Marin Software would be an asset)
• Experience running and testing remarketing campaigns
• Proficient in Microsoft Excel, Word, and PowerPoint
• Passionate about Internet trends and digital marketing
• Ability to work in a fast paced multinational environment
• Strong analytical thinking, problem solving skills
• Self-motivated, results oriented
We offer
• The ability to use your knowledge of foreign language on a daily basis at work (we serve our Clients in almost 30 foreign languages)
• Experience with a range of Clients and technology solutions which provides professional relevance
• Operating according to Lean Six Sigma philosophy
• Collaborating and learning from diverse and talented colleagues helps you “raise your game”
• Trainings and development tailored to help you achieve your potential
• New Joiners Programme including trainings
• Opportunity to engage in Corporate Social Responsibility initiatives
• We also think about your social life, at Accenture you will be able to take part in different initiatives like Book Club, International Cuisine Club, Accenture Runners Club, family events, cultural meetings, photography classes, climbing, soccer, swimming and many others
• Social benefit packages including: private medical care, Sodexo vouchers, Benefit sport club cards, life insurance
• Friendly work atmosphere in multicultural environment
Please send your CV in English with reference number WirtualneMedia/00313212 via email praca.outsourcing@accenture.com or APPLY ONLINE